Who's Behind Boutique Marketing + PR?
Theone has a passion for being exceedingly organized, highly outgoing and energtic, as well as a very hard-worker. She brings these qualities together to form Boutique Marketing + PR. Understanding the importance of staying on trend, Boutique Marketing + PR offers a full-service boutique consulting firm specializing in boutiques, small businesses and entrepreneurs. They are proud to offer a personal alternative to larger public relations and marketing firms.
Theone Hidek most recently challenged herself within the marketing field as the senior retail marketing manager for Guitar Center, where she developed and executed the strategic promotional plans to drive traffic and sales into over 285 stores. As part of the execution of these plans, she integrated local marketing, direct mail, services marketing (gift card, private label credit card and musician services) into the overall marketing plans for Guitar Center.
Theone began her career in marketing, assisting with events at the Italian Consulate General's Cultural Office. The energy she saw during these events, sparked the fire that still burns within her. Over the course of the next six years, she oversaw and managed marketing and the community relation programs for several Westfield shopping centers as the Marketing Director.
When Theone isn't driving sales and traffic, she is a mommy to two wonderful toddlers that keep her on her toes. During the few moments of spare time she does have, she enjoys to be outdoors and take workout classes.